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Dr. Han on NFTs, Fan Tokens, and Future of Fan Engagement

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The integration of blockchain into industries like sports has been a growing trend. Digital assets such as NFTs (non-fungible tokens) and fan tokens are being used to deepen fan engagement and enhance overall fan experiences. 

Football clubs, in particular, have been quick to explore these opportunities, utilizing blockchain to create more immersive and rewarding interactions with their fanbases. Dr. Han, Founder and CEO of Gate.io, has played an important role in leading the company’s strategic initiatives in this space. 

In our interview, Han emphasized the role Gate.io is playing in this space. Through its recent partnership with Italian football club Inter Milan, Gate.io is committed to supporting sports organizations in their Web3 initiatives.

The Evolution of NFTs and Fan Tokens in Sports

NFTs and fan tokens are changing the way sports clubs interact with their supporters. These digital assets offer fans a fresh way to engage with their teams, going beyond the usual match attendance or merchandise purchases.

With NFTs, fans can own exclusive digital collectibles, while fan tokens create a more interactive relationship, even giving them a voice in some club decisions.

“The integration of NFTs and fan tokens into the sports ecosystem is transforming how fans engage with their favorite clubs,” Dr. Han said.

Gate.io is helping drive this shift by offering a secure platform for football clubs to issue and trade these digital assets. This opens up new revenue streams for the clubs and also strengthens fan loyalty. With exclusive access to experiences, limited-edition merchandise, and premium content, fans are able to feel more connected to their teams.

Dr. Han also stressed that these digital tools go beyond rewarding loyalty—they create deeper connections between clubs and their global fanbases.

Gate.io’s partnership with Inter Milan shows how blockchain can enhance traditional business areas like branding, ticketing, and loyalty programs.

“Partnerships like the one between Gate.io and Inter are crucial in bridging traditional industries and blockchain,” Dr. Han stated.

The practice of major sports leagues embracing cryptocurrency sponsorship has become increasingly popular in recent years. Blockchain technology has now reached a wider audience in comfortable and interesting settings thanks to well-known collaborations between cryptocurrency firms and sports teams. 

“The sponsorship of major sports clubs by cryptocurrency companies demonstrates the increasing acceptance of Web3 in mainstream culture,” Dr. Han emphasized.

The sponsorship of Inter Milan by Gate.io is crucial in introducing blockchain and cryptocurrency to sports enthusiasts. Gate.io makes blockchain more approachable for football fans who might not have had much prior exposure to cryptocurrency by partnering with a well-known international team. 

These types of sponsorships are essential for promoting the widespread adoption of blockchain technologies among users. As fans become more accustomed to the functionality of these digital assets and the value they can provide, whether through interactive fan experiences or distinct NFTs, it becomes simpler for a broader audience to explore, comprehend, and engage with Web3.

Future Partnerships: Sports Clubs and Athletes in Web3

Beyond football club sponsorships, there is a growing opportunity for blockchain platforms to collaborate with iconic athletes to further raise awareness of Web3 technologies. Athlete endorsements have been an important tool for boosting brand engagement and trust for a long time, and the same principle is applicable in the blockchain sector. 

The global fanbases of well-known athletes can be reached by serving as ambassadors for digital assets, which can help to introduce the advantages of blockchain.Gate.io acknowledges the potential of these partnerships and is amenable to the prospect of establishing future partnerships with other football organizations and high-profile athletes. 

“At Gate.io, we recognize the potential of partnering with iconic athletes to increase awareness of blockchain,” Dr. Han said.

Conclusion: Gate.io’s Vision for the Future of Blockchain in Sports

Gate.io facilitates the engagement of sports organizations and their followers with digital assets in new ways by establishing secure, compliant infrastructure and cultivating strategic partnerships.

Dr. Han anticipates a future in which blockchain technology is seamlessly incorporated into the sports ecosystem, thereby enabling clubs to unlock new opportunities and enhancing the experiences of fans. Increasing the number of individuals engaged in Web3 appears to be a matter of time as these partnerships continue to evolve. 

Disclaimer

In compliance with the Trust Project guidelines, this guest expert article presents the author’s perspective and may not necessarily reflect the views of BeInCrypto. BeInCrypto remains committed to transparent reporting and upholding the highest standards of journalism. Readers are advised to verify information independently and consult with a professional before making decisions based on this content.  Please note that our Terms and ConditionsPrivacy Policy, and Disclaimers have been updated.



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How Buenos Aires Will Onboard 3.6 Million Citizens to Blockchain

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The City of Buenos Aires has announced a new collaboration with ZKSync, allowing 3.6 million citizens to use blockchain technology for their digital identity. Over 60 documents are accessible through this platform.

QuarkID, the new system, is built on a previous digital identity program, ensuring greater privacy and security through trustless blockchain technology.

Argentina’s Blockchain Platform

Buenos Aires and ZKSync announced QuarkID on October 22, promising to prioritize individual privacy. QuarkID will use blockchain technology and zero-knowledge cryptography to give 3.6 million eligible citizens new access to government services.

Read More: What Is Digital Identity?

ZkSync joined this project after a period of all-time valuation lows. By July 2024, the network’s active addresses dropped by 66%, and its ZK token has seen consistent doldrums since. A new high-profile collaboration like this could give the company added notoriety and contribute to a rebound.

ZkSync Token Market Cap
ZkSync Price Performance. Source: BeInCrypto

This QuarkID program was built on top of miBA, Buenos Aires’ preexisting digital profile platform. All miBA users now have access to this blockchain solution, which offers several upgrades. In short, QuarkID focuses on backend enhancement; a similar user experience, but behind-the-scenes trustless software keeps personally identifiable information off government servers.

The incorporation of zero-knowledge blockchain technology into the City’s digital identity system is…[a] milestone that positions us globally… and… demonstrates that… Buenos Aires is at the forefront of innovation. [It] is a fundamental step toward… more secure and transparent digital solutions,” said Jorge Macri, Chief of Government of the City of Buenos Aires.

This digital identity program is just one step in the widespread adoption of crypto and blockchain in Argentina. Since the pro-Bitcoin candidate Javier Milei won the Presidential election last year, many new endeavors under the Web3 umbrella have begun there. Hence, Buenos Aires, the capital of Argentina, serves as a natural starting point for such initiatives.

Read More: Crypto Adoption in Argentina: Everything To Know

In summary, QuarkID aims to offer millions of users a secure option for many government services. Birth, marriage, and death certificates, driver’s licenses and vaccine records, tax information, and over 60 other documents will be available. Moreover, ZkSync’s trustless blockchain technology will keep all this information private for Argentinian citizens.

Disclaimer

In adherence to the Trust Project guidelines, BeInCrypto is committed to unbiased, transparent reporting. This news article aims to provide accurate, timely information. However, readers are advised to verify facts independently and consult with a professional before making any decisions based on this content. Please note that our Terms and ConditionsPrivacy Policy, and Disclaimers have been updated.



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Cardano’s Pullback Short-Lived, Fresh Rally Underway For ADA?

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Este artículo también está disponible en español.

Cardano (ADA) has made a strong comeback, with bulls stepping in to reverse the recent pullback and drive a fresh rally. After a brief period of downward pressure, the cryptocurrency is gaining traction once again, sparking renewed optimism among traders and investors. 

With positive momentum building, Cardano is showing signs of further upside movement, positioning it for continued gains toward the $0.4233 mark. The question now is whether bulls can sustain this surge and push ADA toward new highs. 

As the uptick progresses, this article aims to analyze ADA’s recent price movement, with a focus on how the bulls reversed the pullback and sparked a new rally. It will examine the current bullish path, evaluate key support and resistance levels, and explore the potential for sustained upward movement in the near term.

Bullish Momentum Returns: How Cardano Reversed The Pullback

On the 4-hour chart, Cardano has turned bullish, currently holding its position above the 100-day Simple Moving Average (SMA) printing multiple green candlesticks. As long as the price remains above this level, the bulls will likely maintain control, with the possibility of further gains if the upward trend persists.

Cardano
ADA holds strong above the 100-day SMA | Source: ADAUSDT on Tradingview.com

An analysis of the 4-hour Relative Strength Index (RSI) reveals a notable surge, rising to 63% after previously dipping to 53%. This increase reflects growing bullish momentum, suggesting that buying pressure is gaining strength in the market. While the current level is still below overbought territory, the upward shift in RSI signals increased demand and could pave the way for additional upside.

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Also, the daily chart shows that Cardano is actively trying to break above the 100-day SMA, a key resistance level. Successfully surpassing this SMA could indicate a stronger optimistic trend and boost investor confidence, attracting more buyers. If ADA clears this resistance, it may lead to a shift in market sentiment and more upward movement.

Cardano
ADA’s upward movement hinges on a breakout above the 100-day SMA | Source: ADAUSDT on Tradingview.com

The RSI on the daily chart is currently at 53%, indicating a bullish trend for ADA, as it is above the critical 50% threshold. Typically, this suggests that buying pressure is outpacing selling pressure, reflecting strong momentum and growing trader optimism about ADA’s price potential

Support And Resistance Levels To Watch In The Coming Days

On the upside, the $0.4233 resistance level is critical, as a successful breakout above this point could signal a stronger uptrend and draw in more buying interest. Should ADA surpass $0.4233, the next significant resistance to monitor will be at $0.5229. Clearing this level further bolsters bullish pressure, potentially leading to even higher price targets as market sentiment shifts favorably.

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Meanwhile, on the downside, the first support level to monitor if the bulls are unable to maintain their momentum is $0.3389. A break below this level could result in additional losses, possibly driving the price toward the next support level at $0.2388, which may further extend to lower support zones if selling pressure continues.

Cardano
ADA trading at $0.35 on the 1D chart | Source: ADAUSDT on Tradingview.com

Featured image from iStock, chart from Tradingview.com



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How Uniswap Trading Volume Surged After Latest Upbit Decision

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Uniswap (UNI) trading volume has increased by 150% within the last 24 hours, surpassing $400 million for the first time in almost 10 days. This development happened after the South Korean exchange Upbit listed new trading pairs for the altcoin.

In addition to the volume, UNI’s price also reacted to the development and rose above $8. Here is how it all happened and what could be next for the token.

Uniswap Sees Massive Growth in Volume and Network Activity

Upbit had previously listed Uniswap (UNI) with only a Bitcoin (BTC) trading pair on the spot market. However, earlier today, the exchange revealed that UNI has been added with additional trading pairs, including the Korean Won (KRW) and the USDT stablecoin.

Before this announcement, Uniswap’s trading volume was under $200 million, and its price hovered around $7.40. After the news broke, the price surged to $8.33, and the trading volume skyrocketed to $470 million.

This sharp rise highlights the growing interest in UNI from the Asian market, though it might not be entirely unexpected. Similar Upbit listings have triggered comparable reactions in the past. For example, MEW hit a new high after its listing, while Injective (INJ) climbed 10% following its own Upbit listing just last week.

Read more: How to Buy Uniswap (UNI) and Everything You Need To Know

Uniswap trading volume jumps
Uniswap Active Addresses. Source: Santiment

Along with the surge in volume, the number of active addresses on the Uniswap protocol also climbed. Active addresses measure the number of users completing successful transactions on the blockchain. An increase in this metric signals growing user engagement, which can potentially drive prices higher.

Conversely, a drop in active addresses indicates low user interaction, which, if sustained, might lead to a notable price decline. Given the current uptick in network activity, there is a possibility that UNI’s price could continue to rise if this trend holds.

Uniswap active addresses spikes
Uniswap Active Addresses. Source: Santiment

UNI Price Prediction: Token Aims Higher

Based on the daily chart, UNI’s surge above $8 ensured that it broke out of a descending triangle. For context, a descending triangle appears when a cryptocurrency’s price hits lower highs, helping to form the falling trendline with horizontal support.

When it drops below the support, the price might continue to fall. But since UNI’s price broke out of the pattern, it suggests that the altcoin could go higher. Should the token remain above the technical pattern, then the price could rise to $9.04. In a highly bearish case, it could rally toward $11.51. 

Read more: Uniswap (UNI) Price Prediction 2023/2025/2030

UNI price analysis
Uniswap Daily Price Analysis. Source: TradingView

However, if Uniswap’s trading volume drops, this prediction might be invalidated. In that scenario, the altcoin’s value might sink to $5.62.

Disclaimer

In line with the Trust Project guidelines, this price analysis article is for informational purposes only and should not be considered financial or investment advice. BeInCrypto is committed to accurate, unbiased reporting, but market conditions are subject to change without notice. Always conduct your own research and consult with a professional before making any financial decisions. Please note that our Terms and ConditionsPrivacy Policy, and Disclaimers have been updated.



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